A Qualitative Content Analysis of Breast Cancer Narratives Hosted Through the Medium of Social Media.

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dc.contributor.authorFoley, Niamh M
dc.contributor.authorO’Mahony, Máirín
dc.contributor.authorLehane, Elaine A
dc.contributor.authorCil, Tulin
dc.contributor.authorCorrigan, Mark A
dc.date.accessioned2016-12-20T05:29:18Z
dc.date.available2016-12-20T05:29:18Z
dc.date.issued2015
dc.description.abstractAims: Social media and networking host a significant amount of breast cancer related information. Breast cancer accounts for the largest number of new internet postings amongst the top four cancers. The objective of this study was to apply qualitative content analysis to the most highly rated breast cancer narratives hosted on youtube and identify the common themes. Study Design: Qualitative content analysis of youtube video blogs. Methodology: Data for analysis were extracted from youtube. The search terms used were “breast cancer survivor” and “breast cancer stories”. All clips were transcribed in their entirety. Data were analysed subsequently. Results: The overarching theme apparent from transcript analysis was that of ‘the experience of fighting cancer’. Five categories, namely, (1) ‘first finding out’, (2) coping strategies, (3) ‘living with uncertainty’, (4) ‘reaching out and giving back’ and (5) ‘learning lessons’ were identified as key issues for participants in fighting cancer. Conclusion: Participating in blogs generates important peer and social support. Many patients wanted to ‘reach out and give back’, an endeavour contributing to satisfaction among breast cancer survivors in peer support programmes and an enormous resource to potential survivorship programmes.en_US
dc.identifier.citationFoley Niamh M, O’Mahony Máirín, Lehane Elaine A, Cil Tulin, Corrigan Mark A. A Qualitative Content Analysis of Breast Cancer Narratives Hosted Through the Medium of Social Media. British Journal of Medicine and Medical Research. 2015; 6(5): 474-483.en_US
dc.identifier.urihttps://imsear.searo.who.int/handle/123456789/180091
dc.language.isoenen_US
dc.source.urihttps://www.sciencedomain.org/metrics/7512en_US
dc.subjectBreast canceren_US
dc.subjectoncologyen_US
dc.subjectsocial mediaen_US
dc.subjectsurvivorshipen_US
dc.subjectsocial supporten_US
dc.subjectsupport groupsen_US
dc.titleA Qualitative Content Analysis of Breast Cancer Narratives Hosted Through the Medium of Social Media.en_US
dc.typeArticleen_US
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